John Visser

Website Solutions

Ideas & insights.

I write about web stuff that helps website owners with advice that makes a real difference. From the basics to big picture strategy, I focus on what works and how to make it happen. Occasionally, I also share personal reflections related to my work.

Beyond “just a few changes”

Plan your website project the right way to avoid budget overruns and timeline delays.

Your 404 page isn’t a dead end

Turn dead ends into valuable leads and sales by transforming your 404 error page into a powerful business tool.

The problem-solving website

A website should solve business problems, not just look good. Here’s how strategy turns sites into results.

Cold emails and warm connections: my Minnesota story

My move to Minnesota, and how a simple outreach led to a profound sense of belonging.

Digital literacy and how to protect yourself

Learn what digital literacy is and how to reclaim control of your digital life.

Why alt text matters for your website images

Use alt text on your images to improve accessibility and boost your SEO.

Website analytics numbers and what they mean

Enhance user experience and boost growth with effective website analytics.

Domain decisions: choosing your web address

Learn what a domain is and how to choose a simple, memorable one hat builds trust and supports your brand.

The myths and realities of online privacy

Discover common online privacy myths and practical ways to protect your personal information.

Have questions?

Tell me what’s on your mind and let’s see how I can help you.